In the dynamic and demanding pet industry, packaging does more than protect – it plays a key role in brand success. For companies offering nutritious treats or premium supplements, the right packaging can significantly elevate the brand and provide a powerful and unique competitive advantage.

How you package your product matters. From preserving freshness to catching a shopper’s eye, the right packaging can help your brand stand out. The pressure to deliver high-quality, safe, and visually appealing products to an ever-discerning consumer base increases as the market expands.

And, the market continues to expand at an impressive rate:

$152 billion spent on pets in 2024
Pet Food & Treats accounted for $65.8 Billion.
$157 Billion Projected for 2025 (1)

Segments and trends

Natural and organic pet food options are gaining popularity, with consumers prioritizing quality and ingredient transparency.
Premiumization: The premium pet food market is driving overall market growth, with premium propositions growing at a 7% compounded annual growth rate.
Plant-based pet food is a growing niche, with around 20% of consumers switching to vegan options for sustainability.
Over 70% of US households (91 million homes) currently own a pet, according to the American Pet Products Association’s 2021-2022 National Pet Owners Survey.
Millennials are the largest pet-owning demographic, with Gen Z pet ownership steadily rising. (2)

Certainly consumers expect quality inside the package however, the packaging plays a vital role in both brand perception and product preservation. For manufacturers seeking durable, compliant, and customizable packaging solutions, Priority Plastics offers a dependable, strategic partnership.

With decades of experience producing HDPE canisters and clear PET tubs, Priority Plastics understands the unique requirements of the pet treat and supplement market. This article explores the many reasons why pet product manufacturers across the country are turning to Priority Plastics for their packaging needs.

1. Durable Packaging for Long-Lasting Freshness

Pet treats and supplements need packaging that protects the integrity of the product through various environmental factors such as humidity, light exposure and handling. HDPE canisters and PET tubs offer a barrier against moisture, oxygen, and contaminants—key to maintaining product freshness and safety.

At Priority Plastics, our containers are engineered to:

Prevent moisture intrusion
Withstand temperature variations in storage and shipping
Maintain shape and strength through rigorous handling

These features not only ensure product quality but also help extend shelf life, reducing returns and enhancing customer satisfaction.

2. Clear PET Tubs for Maximum Shelf Appeal

Packaging design has a significant influence on purchase decisions. Clear PET tubs are particularly effective for pet treats because they allow customers to see the product inside, fostering trust and transparency. A visually pleasing product in a crystal-clear container catches the eye and communicates quality before a consumer even picks it up.

Our clear PET packaging options provide:

High visibility to showcase product texture, color, and quality
Strong shelf presence to compete in crowded retail environments
Label-friendly surfaces that support branding and regulatory labeling requirements

For companies looking to stand out in pet stores, online retail platforms, and big box chains, Priority Plastics’ clear packaging solutions deliver the perfect blend of form and function. With standard molds and various sizes, we can have the perfect clear plastics containers in transit to our customers in a matter of a few short weeks.

3. Customization That Supports Your Brand

Every pet brand has a unique identity. At Priority Plastics, we understand that packaging should reflect the personality of your product. That’s why we offer a variety of customization options to help brands maintain a strong and consistent look across their product lines.

Customization options include:

Sizes and shapes tailored to your product volume
Multiple color options for HDPE containers
Label-ready surfaces for logos and branding
Tamper-evident closure options

Whether you’re a boutique treat brand or a large-scale supplement manufacturer, our team works closely with you to create packaging that reinforces your brand identity and resonates with pet owners.

4. Regulatory Compliance and Safety Standards

Pet products, especially nutritional supplements, often fall under stringent regulatory guidelines regarding packaging safety. At Priority Plastics, we prioritize quality control and regulatory compliance, helping your business avoid risks associated with non-compliant packaging.

Our containers are:

Manufactured in FDA-compliant facilities
Made from BPA-free, food-grade materials
Tested for leak-resistance and seal integrity

Working with Priority Plastics means partnering with a supplier who understands the importance of regulatory standards and meets the quality, cleanliness and safety standards of GFSI – Global Food Safety Initiative.

5. Scalable Production to Match Your Growth

Whether you’re launching a new product or ramping up for national distribution, you need a packaging partner that can scale with your business. Priority Plastics offers flexible production capabilities to meet your needs—no matter the size of your order.

With multiple manufacturing facilities across the U.S., we offer:

Fast turnaround times to keep your supply chain moving
Production redundancy on many canister and PET product lines
Consistent quality control across all batches

Our robust infrastructure allows pet treat manufacturers to scale confidently, knowing their packaging will be delivered on time and in full.

6. Sustainable Packaging Options

Today’s pet owners care about the planet as much as they care about their pets. Brands that invest in sustainable are gaining market share and customer loyalty. Priority Plastics helps manufacturers align with these values through our sustainable packaging solutions.

Our Greenlite ™ packaging initiatives feature:

Options made from post-consumer recycled (PCR) content
Lightweight designs to reduce transportation emissions
Fully recyclable HDPE and PET materials

Sustainability isn’t a trend—it’s a smart long-term business strategy. We’re here to help you enhance your sustainability story and appeal to environmentally conscious customers.

7. Proven Industry Experience and Support

The pet industry is unique, and you need a packaging partner who understands its specific challenges and opportunities. Priority Plastics has years of experience supporting pet product companies, from small startups to established brands.

We bring:

A consultative approach to packaging design and logistics
Deep knowledge of pet product shelf standards and buyer expectations
Responsive customer service and collaborative planning

Our team is not just a vendor—we’re a strategic partner dedicated to helping your business grow through smart, reliable, and effective packaging solutions.

Final Thoughts: Packaging as Reliable as Your Brand

Your packaging says a lot about your brand—make sure it sends the right message. At Priority Plastics, we’re proud to support pet treat and supplement manufacturers with durable, attractive, and customizable packaging that delivers real business value.

From maintaining product freshness to supporting sustainability and regulatory compliance, our HDPE canisters and PET tubs are trusted by pet brands nationwide. Whether you need a small production run or national-scale fulfillment, we’re ready to be your packaging partner every step of the way.

Ready to explore packaging solutions tailored for the pet industry? Contact Priority Plastics today to learn how we can support your packaging needs with expertise, efficiency and care.